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The CEI Women's Business Center

Friends, Family, Fools: Accepting Equity Investment from People You Know

Thu 12:00 PM to 1:30 PM
Topic: Financing

Many entrepreneurs fund the early stages of their business with investments from friends, family, and other people in their personal and professional networks.

In this first part of a three-part series on equity investments, you’ll learn about the ins and outs of leveraging your network to raise equity for your business.

During this session, we’ll cover:

  • What is equity, and how is it different than debt?
  • What does it mean for your business to take on an equity investment? What are the different kinds of investments and their respective pros and cons?
  • What should you consider when taking money from family or friends? What’s the impact now and in the future?
  • What’s legal and what’s not?
  • What can you do on your own, and when do you need professional support from a lawyer, tax advisor, or accountant?

We’ll leave time for Q&A at the end of the session.

If you have specific questions you’d like to make sure we cover, or a scenario you’d like us to generalize and use as an example, please email

This workshop will be presented by Robert Liscord, Brittany Michaud, and Doug Ginn of Drummond Woodsum.

Fee: No Cost

Association of Women's Business Centers

U.S. Small Business Administration

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.
All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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